Somewhere between magician, scientist, and artist exists Laura Estroff. Trading her background in photography and printing, Laura chose hair as her medium. With the same trained eye and love of process that she developed behind the camera, Laura crafts custom colors, brings highlights back to life, redefines blonde, and leaves a trail of dying-to-follow trends. The trusted epicenter of blondehood, Laura is as comfortable creating a clean-platinum as she is creating beachy blonds, stunning redheads and elegant brunettes, in ways that has everyone from, Cosmo, Marie Claire, Bustle, and Refinery29 talking.